Protect your Lenses with NiSi Optics

There's nothing like that new lens smell. For 99% of people, keeping a front element pristine during everyday shooting without a layer of protection is simply impossible. Most wear to the front element occurs without you even noticing it and a UV filter transfers that wear to a cheap, replaceable component. A pristine front element ensures you can always shoot into the light without worrying about unwanted flare or artefacts from micro-scratches. When your lens has served its purpose and its time to upgrade, a UV filter pays for itself by getting you a much better trade/resale price for your used lens.